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7 Principles For Building a Successful Company Without Sacrificing Joy

The BEST Road To Travel Is The One On Which The Ride Is Enjoyable By George L. Rosario, CEO & Founder at GC Rosario Group  Let's face it. Today's marketplace creates a level of tension never felt before. From trying to figure out how to address your customers and clients without mislabeling them or offending them, to competing with today's ridiculous economic issues, to complying with the ever changing legal requirements, building a successful organization can stress even the most calm & confident entrepreneur. Whatever we label it, today's stressful professional world has led to people resigning from their positions and changing careers in what we call the Marketplace Exodus . The analysts, consultants and professionals at GC Rosario Group believe that history will show that the companies that grew through this reset were those that made their work environment and culture more enjoyable. What has the Marketplace Exodus  taught us so far? IT'S ABOUT MORE TH...

How To Create Better Video Content

When I meet with my consulting clients, in the marketing, advertising and outreach part, I ask one question; How much video content are you sharing? Most tell me, very little, others tell me none. I’m sure you’ll agree that in today’s busy, noisy, overcrowded online world, great photos and great videos capture our attention a lot quicker than words do. I’ve built my careers around   video content, and there is still a lot of content online from my earlier days. I am one that does not delete anything. I do this purposely. I use my own videos as a way to show people how far one can come. You’ll have to go look for them. Here’s a hint. Go to my YouTube channel  HERE  and find my older videos. *Warning! There may be some weird ones in there and no, I will not take them off. Again, they show the progress my life has gone through, including the journey I’ve taken by developing a more personal relationship with God. One of the things I do as a consultant is to teach people how t...

Give It All Away… It Won’t Hurt You

Dear Top Producer, Here is a letter for you that should encourage you to share more of y o ur knowledge and wisdom with others. Not only has it been rewarding as an act of grace and kindness towards those coming up behind them, but it has increased their social standing and credibility which is often conducive to monetary rewards. Many have turned it into an extra source of income, becoming public speakers and capitalizing on their industry knowledge. Just ask Gary Vaynerchuk aka #GaryVee how that’s served his own success. Some leaders across diverse fields and industries are afraid to share their knowledge with others because they fear losing their edge. Many believe that teaching others, sharing their systems and strategies with new comers and dreamers, and lifting up new leaders will somehow lessen their own market value. This is not so and I’ll show you why. Would you rather go to an event where Scott Leslie is speaking, or one where Gary Vaynerchuk is speaking? If you Google Scott...